Final Assessment Task

‘But what's happening today – the mass ability to communicate with each other, without having to go through a traditional intermediary – is truly transformative.’ (Alan Rusbridger, Editor of The Guardian newspaper, ‘The splintering of the fourth estate’)


How is the diminution of traditional, and often hierarchical, “authoritative” intermediaries changing the role of publishing in social life? You should choose one broad area of publishing, such as, for example, journalism or music publishing.




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References:

Australian Government Department of Education, (2014) ‘Internet publishing and broadcasting’ [online], last accessed 31/10/14 via http://www.theguardian.com/technology/2011/jun/30/publishers-internet-changing-role

Feather, J. (2003) ‘Communicating Knowledge: Publishing in the 21st Century’, Walter de Gruyter, 2003

Greco, A.N., Rodriguez, C.E., Wharton, R.M., (2007) ‘The Culture and Commerce of Publishing in the 21st Century’, Stanford University Press

Kist, J. (2009) ‘New thinking for 21st-century Publishers: Emerging Patterns and Evolving Stratagems,’ Chandos Publishing

Rusbridger, A. (2010) ‘The splintering of the fourth estate: Media organizations are trying various routes to the future – the Guardian's is firmly an open and collaborative one’, [online], last accessed 30/10/14 via http://www.theguardian.com/books/2011/dec/18/book-publishing-digital-radical-pioneers

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